What is a Content Management System and Why You Need One

Web Design
December 16, 2020

What is a Content Management System?

In web design, a Content Management System (CMS) is the software application that is used to manage the content of a website. Using a CMS, you can create, edit, organize and publish content to the web pages of your site.

Why you Need One.

1. Easily manage content without having to know how to code.

Take the coding out of web design! Customize various aspect of your website – add / edit content, add / delete web pages, customize menus, etc. - without having to input a single line of code.

2. WYSIG (What you see is what you get.)

Web page editors look similar to that of Microsoft Word, where you have basic formatting tools (for bolding text, changer header styles, aligning text, etc.) in the top toolbar. Generally speaking, what you see in the editor is how the content will be displayed on the web page.

3. An efficient and collaborative environment for workflow.

A CMS allows for multiple users to be working on the website, allowing for efficiency and collaboration for a business. Different roles and permissions can be created for users for management or security purposes. For example, your IT specialists may have full access to your website back end, where as your blogging team may have limited access to the blog section of your website only.

4. SEO capabilities.

Here are just a few CMS capabilities (that can, for the most part, be easily managed by you) that help with SEO efforts:

  • Customize web URLs and H1 tags.
  • Add and customize Alt image tags. 
  • SEO add-ons – Add-ons can provide tools that help simplify a number of things such as page speed or automated SEO tagging. In WordPress, they are known as “plug-ins” and in Drupal they are called “modules”.


Need a website that comes equipped with an easy-to-use CMS? If you are looking to talk web design, feel free to contact us for a free 30 minute consultation.

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